Mad #56 July 1960

• Cover Artist: Kelly Freas
• Mad Logo: Harvey Kurtzman

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• League of Frightened Coffee Growers
  (written by Al Jaffee / Kelly Freas art)
• Contents Page
• Letters
• Ads for Alfred E. Neuman bust, Alfred E. Neuman portrait, "Alfred E. Neuman for President" Kit, Subscriptions
• More "Mad Y'OX" **various places around the magazine
• Madison Avenue's Political Ad Campaigns
  (written by Gary Belkin / George Woodbridge art)
• Mad's Modern Olympic Games
  (written by Tom Koch / Mort Drucker art)
• The Chiropractor (Don Martin)
• Bubble Gum Cards (written by Tom Koch / Joe Orlando art)
• The Good Woman in Africa (Don Martin)
• How Publicity Works
  (written by Frank Jacobs / Bob Clarke art)
• The Garbage Explosion (written by Sy Reit / Bob Clarke art)
• The Mad "Comic" Opera
  (written by Frank Jacobs / Wally Wood art)
• Scenes We'd Like to See - The Race Through the Jungle
  (Mort Drucker art)
• Honest Ads (written by Tom Koch / Bob Clarke art)
• Patty Plays Dolls (Dave Berg)
• Mad's TV "Alfie" Awards
  (written by Larry Siegel / Mort Drucker art)
• The Tourist and the Italian Urchins (Don Martin)
• The U.S. Army Chicken Officer's Field Manual
  (written by Larry Siegel / Bob Clarke art)
• The Chase (Don Martin)
• Ad for The Organization Mad and A Golden Trashery of Mad
  (Lester Krauss photo)
• Back Cover -- Rummie Walker Whiskey
  'Crocked' by Frank Kelly Freas(h)