Mad #120 July 1968

• Cover Artist: Norman Mingo

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• One Day at the Beach
  (written by Sergio Aragones / Don Martin art) (C2)
• Contents Page (1)
• "The longer you nurse a grudge,
  the longer it takes to get better!" -- Alfred E. Neuman
• Letters Dept. (2-3)
• Ads for Subscriptions - "Just shell out a little folding money, and you won't have to stick your neck out at the newsstand again!" (turtle origami by Giuseppe Baggi / Irving Schild photo), Alfred E. Neuman portraits, Paperbacks, "Alfred E. Neuman for President" Campaign Kit
• Drawn-Out Dramas by Sergio AragonesMARGINAL THINKING DEPT. (summary)
  **various places around the magazine
• Blue-Eyed KookESCAPE-GOAT DEPT. (movie satire)
  (written by Stan Hart / Mort Drucker art) (4-9)
• The Mad Hate Book - Vol. IIVEX EDUCATION DEPT. (Al Jaffee) (10-13)
• A Mad Peek Behind the Scenes at the Post OfficeINSIDE-OUCH! DEPT.
  (written by Larry Siegel / Paul Coker, Jr. art) (14-15)
• Mother's Day Cards Down Through HistoryMOM'S THE WORD DEPT.
  (written by Frank Jacobs / Bob Clarke art) (16-18)
• Ad for The Eleventh Annual Edition of The Worst From Mad featuring Mad Car-Window Stickers
  (Sergio Aragones art) (19)
• The Lighter Side of DrivingBERG'S-EYE VIEW DEPT. (Dave Berg) (20-23)
• Mad's 1968 Political Olympics5-RING CIRCUS DEPT.
  (written by Larry Siegel / Jack Rickard art) (24-25)
• Mad's Simplified ABC Method of Bulling Your Way
  Through Final ExamsPHONY-ANSWERING SERVICE DEPT. (written by Tom Koch) (26-28)
• While Strolling Through the CityDON MARTIN DEPT. (Don Martin) (29-30)
• A Mad Public Service - Letter to a RunawayVITAL FEATURE DEPT.
  (written by Larry Siegel) (31)
• Jobs on the Fringe of Show BusinessWAY OFF-BROADWAY DEPT. (32-33)
  (written by Dick DeBartolo / George Woodbridge art)
• Some Mad Articles You Never Got to SeeECCCH-TRANEOUS MATTER DEPT.
  (written by Frank Jacobs) (34-41)
  • Honest Greeting CardsTHE VERSE IS YET TO COME DEPT. (Paul Coker, Jr. art)
  • The Mad Crime Alphabet BookCAPITAL PUNISHMENT DEPT. (Bob Clarke art)
  • If the U.S. Gov't. Ran EverythingCAPITOL PUNISHMENT DEPT. (Mort Drucker art)
  • Book Reviews for Books
    That Don't Ordinarily Get Book ReviewsLITERARY TEASE DEPT.
  • Who's Who in U.S. HobbydomCOLLECTORS' ITEM DEPT.
    (Jack Davis art)
  • The Typical African Movie -
    Before and After WesternizationI REMEMBER MAU-MAU DEPT. (Joe Orlando art)
  • TV Stand-By Cards Around the WorldGO AX THE OL' CABLE DEPT.
  • Comics as an Aid to EducationCARTOONS OF GLORY DEPT. (Jack Rickard art)
  • The Lighter Side of DeathBERG'S-EYE-VIEW DEPT. (Dave Berg art)
  • The Civil War Buff's Shopping GuideGREEN FOR THE BLUE AND GRAY DEPT.
    (George Woodbridge art)
  • Mad Automobile Inspection StickersWINDSHIELD VIPERS DEPT.
• On the Road with Sergio AragonesHIGH YOCK-TANE DEPT. (42-43)
• The "Great Society" Alphabet BookCAPITOL LETTERS DEPT.
  (verse by Frank Jacobs / Max Brandel production /
  UPI photos) (44-48)
• Fold-In -- What is the one thing most school
  dropouts are sure to become? (Al Jaffee) (C3)
• Back Cover -- A Modern Cinderella
  (written by Jack Kent / Jack Rickard art)

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