MAD #41 — September 1958

"There are more important things in life than money…but they won't go out with you if you haven't got any!" — Alfred E. Neuman

Contents

• Ad for MAD For Keeps
  C2
• Contents Page
  1
• Edited Advertising Slogans

  Marginal Thinking Dept.
  (various obscure places around the magazine)
• MAD Answers Questions Most Asked By Camp Counselors

  Aide-De-Camp Dept.

  Mel Lazarus

  Reprinted in 1 collection

  • The Worst From MAD #7 — 1964 Annual
  2–3
• Letters Dept.

  Notes

  • Ads for "What, Me Worry" Kid portrait, The Brothers Mad; subscription ad with Al Feldstein "Gaines" art from the "Publisher of the Issue" and Bob Clarke art from Future "Of-The-Month" Clubs
  4–5
• Bet Telephone System (ad parody)

  Art by Wally Wood

  Reprinted in 3 collections

  • MAD Forever — 1959
  • The Worst From MAD #3 — 1960 Annual
  • MADvertising — 2005
  6
• The MAD Primer

  Throw the Book at 'em Dept.

  Written by Tom Koch / Art by Joe Orlando

  Reprinted in 6 collections

  • MAD Forever — 1959
  • The Worst From MAD #3 — 1960 Annual
  • Fighting MAD — 1961 (Paperback #11)
  • Completely MAD — 1991 (excerpt)
  • MAD About the Fifties — 1997
  • MAD For Decades — 2007
  7–9
• In A Haberdashery

  Don Martin Dept. Part I

  Don Martin

  Reprinted in 2 collections

  • MAD Follies #1 — 1963 Annual
  • MAD's Greatest Artists — The Completely Mad Don Martin — 2007
  10–11
• How to Put Out an Imitation of MAD

  Free-Loading Dept.

  Features MAD #27 as an example cover with art by Harvey Kurtzman, Will Elder and Jack Davis

  Reprinted in 2 collections

  • MAD #28 — December 2022
  • 70th Anniversary Issue — Vol. 3 — December 2022 — B&N Edition
  12–13
• Rare Old Magazines

  Look in the Yellowed Pages Dept.

  Written by Frank Jacobs / Art by Wally Wood

  Reprinted in 1 collection

  • The Worst From MAD #3 — 1960 Annual
  14–15
• Go West, Old Format

  3:10 to Yuma Dept.

  Written by Albert Meglin / Art by George Woodbridge
  16–17
• Go East, Old Western

  3:10 to Westport Dept.

  Written by Albert Meglin / Art by George Woodbridge
  18–19
• Snob Appeal vs. Slob Appeal

  Lower the Pitch Dept.

  Written by Frank Jacobs / Art by Bob Clarke

  Reprinted in 2 collections

  • MAD Forever — 1959
  • The MAD Frontier — 1962 (Paperback #12)
  20–22 sample
• The Chess Game

  Don Martin Dept. Part II

  Don Martin

  Reprinted in 3 collections

  • The Worst From MAD #3 — 1960 Annual
  • The MAD Frontier — 1962 (Paperback #12)
  • MAD's Greatest Artists — The Completely Mad Don Martin — 2007
  23
• Henry Morgan's The New, Improved, Rotten Circus

  Henry Morgan Dept.

  Written by Henry Morgan / Art by Wally Wood and Bob Clarke
  24–27
• How to Play Golf

  Tee and Sympathy Dept.

  Written by Tom Koch / Art by George Woodbridge

  Reprinted in 2 collections

  • The Worst From MAD #3 — 1960 Annual
  • Fighting MAD — 1961 (Paperback #11)
  28–30
• One Day's Advice Columns / The Next Day's Headlines

  Help Needed / Help Heeded Dept.

  Art by Wally Wood

  Reprinted in 2 collections

  • MAD Forever — 1959
  • The Worst From MAD #3 — 1960 Annual
  31–32
• Ernie Kovacs' Strangely Believe It!

  Ernie Kovacs Dept.

  Written by Ernie Kovacs / Art by Wally Wood
  33 sample
• The Wrong Lions

  Movies Dept.

  Art by Mort Drucker
  34–35
• The Great Mail Robbery

  Don Martin Dept. Part III

  Don Martin

  Reprinted in 3 collections

  • The Worst From MAD #3 — 1960 Annual
  • The Completely Mad Don Martin — 1974 Big Book
  • MAD's Greatest Artists — The Completely Mad Don Martin — 2007
  36
• Boating

  Two Years Before the Mess Dept.

  Dave Berg

  Reprinted in 2 collections

  • MAD Forever — 1959
  • The MAD Frontier — 1962 (Paperback #12)
  37–40
• Bob & Ray — The Count-Down Man

  Bob and Ray Dept.

  Written by Bob Elliott, Ray Goulding, Dee Caruso and Bill Levine / Art by Mort Drucker
  41–42
• The National Osographic Magazine

  Around the World in Eighty Pictures Dept.

  Written by Tom Koch / Art by Wally Wood

  Reprinted in 2 collections

  • The Worst From MAD #3 — 1960 Annual
  • The MAD Frontier — 1962 (Paperback #12)
  43–47
• In A Penny Arcade

  Don Martin Dept. Part IV

  Don Martin

  Reprinted in 3 collections

  • More Trash From MAD #3 — 1960 Annual
  • The Completely Mad Don Martin — 1974 Big Book
  • MAD's Greatest Artists — The Completely Mad Don Martin — 2007
  48
• Ad — You'll be a "knockout" in a MAD T-Shirt! — $1.25

  Photo by Larry Maleman of Al Feldstein as ring announcer, Nick Meglin as upright boxer, Jerry DeFuccio as boxer on mat
  C3 sample
• Back Cover — Chesterfind Cigarettes

  Art by Kelly Freas

  Reprinted in 3 collections

  • More Trash From MAD #2 — 1959 Annual
  • MAD Forever — 1959
  • MADvertising — 2005
  C4