MAD #194 — October 1977

"Modern technology has developed a 15¢ soda can which, when discarded, will last forever…
and a $5000 automobile which, when taken care of, will rust out in two or three years!" — Alfred E. Neuman

Contents

• Ad for MAD Special #23

  Featuring Don Martin “Special Effect” Stickers
  C2
• Contents Page
  1
• Letters Dept.

  Notes

  • Sergio Aragones draws himself under King Kong's foot, Ads for MAD's Don Martin Forges Ahead Paperback, Alfred E. Neuman portraits, Subscriptions (magnifying glass rigged to light bomb fuse with sunrise — Written by Don (Duck) Edwing / Art by Paul Coker, Jr.)
  2–3
• Drawn-Out Dramas

  Marginal Thinking Dept.

  Sergio Aragones
  (various places around the magazine)
• Rockhead (movie satire)

  It's Stallone Ranger! Dept.

  Written by Stan Hart / Art by Mort Drucker

  Reprinted in 9 collections

  • MAD Special #38 — Spring 1982
  • Stamp Out MAD — 1984 (Paperback #66)
  • Mort Drucker's MAD Show-Stoppers — 1985
  • MAD About the Seventies — 1996
  • MAD About The Oscars — 2004
  • MAD Classics #12 — January 2007
  • MAD For Decades — 2007
  • Totally MAD — 2012
  • MAD Presents Oscar Winners (and Losers!) — Special Collector's Edition 2016
  4–10
• Early One Morning Out on the Bay

  Don Martin Dept. Part I

  Written by Don (Duck) Edwing / Art by Don Martin

  Reprinted in 6 collections

  • MAD Special #39 — Summer 1982
  • Stamp Out MAD — 1984 (Paperback #66)
  • The MAD Bathroom Companion — Number Two — 2001
  • The MAD Bathroom Companion — The Mother Load — 2004
  • MAD's Greatest Artists — The Completely MAD Don Martin — 2007
  • MAD's Greatest Artists — Don Martin — 2014
  11 sample
• The Daily Rhyme

  Muse Paper Dept.

  Written by Frank Jacobs / Art by Bob Clarke

  Reprinted in 3 collections

  • Son of MAD Sucks — 1985 (Paperback #70)
  • MAD Special #114 — July 1996
  • MAD's Greatest Writers — Frank Jacobs — 2015
  12–15
• If Today's Sex Symbols Weren't in Show Biz

  A Star is Shorn Dept.

  Written by Lou Silverstone / Art by Harry North, Esq.

  Reprinted in 1 collection

  • MAD Special #37 — Winter 1981
  16–17 sample
• The Lighter Side of Nights

  Berg's-Eye View Dept.

  Dave Berg

  Reprinted in 4 collections

  • Monster MAD — 1985 (Paperback #68)
  • MAD Special #59 — Summer 1987
  • The MAD Bathroom Companion — Number Two — 2001
  • The MAD Bathroom Companion — The Mother Load — 2004
  18–22 sample
• One Afternoon in the Post Office

  Don Martin Dept. Part II

  Don Martin

  Reprinted in 2 collections

  • Monster MAD — 1985 (Paperback #68)
  • MAD's Greatest Artists — The Completely MAD Don Martin — 2007
  23
• You're an Eternal Optimist if...

  Fool's Paradox Dept.

  Written by Tom Koch and Jack Kent / Art by Jack Davis

  Reprinted in 3 collections

  • MAD Special #39 — Summer 1982
  • Forbidden MAD — 1984 (Paperback #67)
  • MAD Special #133 — December 1998
  24–26 sample
• MAD's “Religious Cult Leader” of the Year

  A Moon for the Misbegotten Dept.

  Written by Lou Silverstone / Art by George Woodbridge

  Reprinted in 2 collections

  • MAD Special #37 — Winter 1981
  • Forbidden MAD — 1984 (Paperback #67)
  27–30
• Obituaries For TV Show Characters

  Character Assassination Dept.

  Written by Frank Jacobs / Idea by Billy Doherty

  Reprinted in 2 collections

  • Completely MAD — 1991 (excerpt)
  • MAD Special #104 — June 1995
  31–33
• A MAD Look at Sun 'N' Surf

  Beach Nuts Dept.

  Paul Peter Porges

  Reprinted in 5 collections

  • MAD Special #37 — Winter 1981
  • Forbidden MAD — 1984 (Paperback #67)
  • MAD Special #100 — Late Fall 1994
  • MAD XL #23 — August 2003
  • 1001 MAD Pages You Must Read Before You Die — 2009
  34–35
• MAD's Cliché Killers

  Put Your Funny Where Your Mouth Is Dept.

  Written by Stan Hart / Art by Paul Coker, Jr.

  Reprinted in 5 collections

  • MAD Special #45 — Winter 1983
  • Stamp Out MAD — 1984 (Paperback #66)
  • MAD Special #102 — March 1995
  • MAD Classics #1 — August 2005
  • 1001 MAD Pages You Must Read Before You Die — 2009
  36–38
• Early One Evening in the Country

  Don Martin Dept. Part III

  Don Martin

  Reprinted in 6 collections

  • Son of MAD Sucks — 1985 (Paperback #70)
  • MAD Special #60 — Fall 1987
  • MAD XL #10 — July 2001
  • MAD's Greatest Artists — The Completely MAD Don Martin — 2007
  • 1001 MAD Pages You Must Read Before You Die — 2009
  • MAD's Greatest Artists — Don Martin — 2014
  39
• The Office Workers' Hall of Fame

  On the Job, Straining Dept.

  Written by Dick DeBartolo / Art by Bob Clarke

  Reprinted in 2 collections

  • The Qwerty MAD — 1986 (Paperback #71)
  • MAD Special #97 — Late Spring 1994
  40–42
• Lavoine & Shoiley (TV satire)

  Broad Humor Dept.

  Written by Lou Silverstone / Art by Angelo Torres

  Reprinted in 3 collections

  • MAD Special #39 — Summer 1982
  • Monster MAD — 1985 (Paperback #68)
  • MAD Special #88 — July 1993
  43–48 sample
• Fold-In —
  What popular source of energy is short-lived and of questionable value?

  Al Jaffee

  Reprinted in 2 collections

  • MAD Special #39 — Summer 1982
  • The MAD Fold-In Collection 1964–2010 — 2011
  C3 sample
• Back Cover — More Scenes We'd Like to See — The Frog Prince

  Don Martin

  Reprinted in 2 collections

  • MAD Special #59 — Summer 1987
  • MAD's Greatest Artists — The Completely MAD Don Martin — 2007
  C4