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1959
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Mad #45 March 1959

Cover Artist: Kelly Freas
Mad Logo: Harvey Kurtzman

Inferial Blend Whiskey (ad parody) (Kelly Freas art)
Contents Page
(Al Feldstein reports on "vital things" - see below)
First Annual Awards for "Worsts" of 1958 (Wally Wood art)
Letters
Ads for "What, Me Worry" Kid portrait, The Brothers Mad,
Mad For Keeps, Why bum around the country looking for Mad when you can subscribe?
Body-Building and Weight-Lifting
(written by Al Jaffee / Bob Clarke art)
Old Quotes Attributed to Modern Folks
**various obscure places around the magazine
Fish Story (Don Martin)
Mad's Guide for Novice Drivers
(written by Tom Koch / George Woodbridge art)
If Comic Strip Artists Drew Editorial Cartoons
(written by Gary Belkin / Wally Wood art)
The George Washington Advertising Agency Inc.
(written by Al Jaffee / Joe Orlando art)
It Pays to Read the Label -- Mama Mia (Larry Maleman photo)
(written by Al Jaffee / Joe Orlando art)
Photos of Poetry in Motion
(written by Al Jaffee / Bob Clarke art)
Planned Obsolescence (Dave Berg)
Tattooing Gets a Shot in the Arm
(written by Tom Koch / George Woodbridge art)
TV Commercials to Match the Show
(written by Frank Jacobs / Mort Drucker art)
Business Valentines (written by Frank Jacobs / Bob Clarke art)
Professor Bleent in Africa (Don Martin)
Gook (magazine parody)
(written by Tom Koch / Wally Wood art)
In an Amusement Park (Don Martin)
Real Ad -- Goldbrick Cuff Links (featuring Wally Cox)
Back Cover -- SweatHard - Portable Oval Bathtubs
(written by Al Jaffee / Kelly Freas art)
Next Issue/ Previous Issue/ 1959 Thumbnails/ All Covers

Click cover for larger view Mad #45

Click back cover for larger view Mad #45

Editor Al Feldstein notes on the contents page that Mad will move to an eight issue per year schedule, plans to offer a "Mad Item of the Issue," and thanks readers for buying 1,000,000 copies per issue.